| Dos & Don'ts of moderation |
By: Rania Altikarly & Nabil Ikram, 2005 (Copyright ©2009) |
| Conjoint Analysis |
By: Malik Shamim Khan, 2008 (Copyright ©2009) |
| How to Research – 3rd Edition |
By: Loraine Blaxter, Christina Hughes and Malcolm Tight (Copyright ©2006) |
| Semiotics for beginners | By: Daniel Chandler |
| Giving a Research Talk |
By: Simon Peyton Jones, Microsoft Research, Cambridge, 1993. Paper joint with, John Hughes (Chalmers), John Launchbury (Oregon Graduate Institute) |
| Buyer Behavior |
By: Geoff Lancaster© |
| Marketing Research |
By: Geoff Lancaster© |
| Market Research Glossary | Compiled by: Nabil Ikram, 2002 |
| Research Sampling | Compiled by: Malik Shamim Khan 2007 |
| Elementary Concepts in Statistics | StatSoft, Inc., 1984-2003© |